Last Saturday, December 7, 2024, the second edition of the Peixe Vivo Project took place, featuring the release of 16,000 fingerlings into the Pouso Alegre Stream, part of the Tietê River Basin. Jaupavi, proud to be the main sponsor of this important initiative, reaffirms its commitment to conserving Brazil’s water resources and biodiversity.
The Importance of the Peixe Vivo Project
The Peixe Vivo Project, led by the Technical Institute for Environmental Management in partnership with the Only Agency, aligns with the UN’s Sustainable Development Goal 14, “Life Below Water,” one of the 17 Sustainable Development Goals. The project’s core mission is to preserve and protect Brazilian rivers through actions that ensure the balance of aquatic ecosystems.
The initiative not only promotes the release of native fish species such as Dourado, Piau, Curimba, Lambari, Pacu, and Pintado but also invests in environmental education, the recovery of riparian forests, and the protection of spring forests. The project’s ambitious annual goal is to release 100,000 fingerlings into various hydrographic basins across the country.
Pouso Alegre Stream: Revitalization and Hope
The most recent action marked a significant step toward environmental recovery in the Tietê River Basin region, one of Brazil’s most important and threatened basins. The release of 16,000 fingerlings into the Pouso Alegre Stream symbolizes more than a preservation effort; it represents the positive impact that collective efforts can bring to the environment and future generations.
Jaupavi’s Role in Sustainability
Jaupavi believes that sustainable development is the foundation for a balanced and healthy future. That’s why we actively support projects that aim to protect the environment and raise societal awareness. As the main sponsor of the Peixe Vivo Project, we reaffirm our commitment to acting locally to drive global transformation.
We are dedicated to ensuring that actions like fingerling releases, spring conservation, and environmental education continue to generate lasting positive impacts. We thank everyone who believes in and supports this work.
Together for Life Below Water
The Peixe Vivo Project is more than an environmental initiative; it is a call to action to protect our rivers, preserve biodiversity, and secure a sustainable future for all. We count on the support of partners and the community to continue making a difference.
Follow our actions and learn how you too can contribute to preserving life in our rivers. Together, we build a more sustainable world!
